How AI tools shape the B2B buying process: A survey of 600+ US business professionals
New research reveals how AI influences B2B vendor discovery, evaluation, shortlists, and purchase decisions.
Industry News
Keep up with the latest trends and updates in digital marketing with industry news. Discover what’s new, what’s working, and what’s changing in the online world to stay ahead of the curve and grow your business.
Google research reveals pattern-level AI video spam detection
New Google research catches AI video spam by clustering accounts, not single videos. See what it signals.
Google completes its June 2026 spam update rollout
Google‘s June 2026 spam update is done rolling out. See what it doesn‘t target and how to check your site.
Google Launches Open Knowledge Format, an AI Standard
Google‘s Open Knowledge Format standardizes knowledge for AI agents. Here‘s what that means for marketers.
How AI Tools Influence the Modern Buyer Journey: A Survey of 1,000+ US Consumers
AI is reshaping how people discover and buy products. Our survey of 1,000+ U.S. shoppers reveals how AI influences research, brand discovery, and purchases.
Bing Now Shows Which Pages Get Cited in AI Answers
Bing Webmaster Tools now shows how often your content is cited in AI answers. See what the dashboard tracks, what‘s missing, and how to act on the data.
We Analyzed 248K Reddit Posts: What Drives Visibility in AI Search [Study]
We analyzed 248,000 Reddit posts to uncover what makes certain threads appear in AI search results. Learn which post types, engagement levels, and formats drive visibility.
Google Search Live Launches in U.S. with Voice and Camera AI Features
Google launched Search Live in the U.S., adding voice and camera AI search. Here’s what it means for SEO and how to adapt.
Google’s Bringing AI Mode to Chrome Browser
Google is rolling out AI features in the Chrome address bar that make AI Mode more accessible to users.
AI or Human: Google Expands Rules on Low-Value Content
Google’s September 2025 Search Quality Rater Guidelines expand generative AI examples and direct raters to rate scaled, low-value pages as “Lowest.”