How AI tools shape the B2B buying process: A survey of 600+ US business professionals
New research reveals how AI influences B2B vendor discovery, evaluation, shortlists, and purchase decisions.
Industry News
Keep up with the latest trends and updates in digital marketing with industry news. Discover what’s new, what’s working, and what’s changing in the online world to stay ahead of the curve and grow your business.
Google research reveals pattern-level AI video spam detection
New Google research catches AI video spam by clustering accounts, not single videos. See what it signals.
Google completes its June 2026 spam update rollout
Google‘s June 2026 spam update is done rolling out. See what it doesn‘t target and how to check your site.
Google Launches Open Knowledge Format, an AI Standard
Google‘s Open Knowledge Format standardizes knowledge for AI agents. Here‘s what that means for marketers.
October 2023 Google Algorithm Update Impact
On October 5, 2023, Google released its October 2023 Core Update. This update arrived in what has been a “sea of volatility” with the release of the October 2023 Spam Update just a day earlier.
Top Semrush Updates You Won’t Want to Miss
The best Semrush updates of the year that you might have missed—and how you can use them to boost your visibility, beat your competition, and delight your audience.
The State of Search 2023
The analysis highlights trends by using recent search data, but also comparing 2022 to 2021 to unpick how people searched, industries performed, and SERPs changed across the world.
March 2023 Core Update Impact
On March 15th, 2023 Google announced the release of the March 2023 Core Update. The update, the first since the September 2022 Core Update, was done rolling out on March 28th and brought with it a significant amount of rank fluctuations.
September 2022 Core Update Impact
The month of September 2022 has been one of the most dynamic months in SEO in quite some time.
The May 2022 Core Update: The Initial Impact
To better assess how the May 2022 Core Update behaved, we analyzed the average gain and loss in position that URLs experienced as a result of the changes. How did different industries fare against one another across mobile and desktop combined?