Top Travel & Tourism Websites in Denmark

Name: Top websites in Denmark (Travel & Tourism)
Creator: Semrush
License: https://sem2.heaventechit.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Denmark, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

2.71M

50.39%1.37M

49.61%1.34M

↑21.07%

↑3.12%

Direct

rejseplanen.dk

1.93M

23.63%455.88K

76.37%1.47M

↓17.37%

↑7.31%

Direct

dsb.dk

1.73M

22.49%388.78K

77.51%1.34M

↑9.6%

↑0.08%

Direct

momondo.dk

1.06M

54.51%576.98K

45.49%481.46K

↓0.29%

↓17.22%

Direct

spies.dk

932.96K

24.98%233.05K

75.02%699.91K

↑25.74%

↑57.64%

Direct

tripadvisor.dk

834.82K

33.28%277.85K

66.72%556.97K

↓0%

↓18.51%

Search

airbnb.dk

811.12K

53.44%433.45K

46.56%377.67K

↑3.12%

↑11.36%

Direct

travellink.dk

745.37K

21.75%162.12K

78.25%583.25K

↑26.71%

↑11.14%

Direct

norwegian.com

660.41K

26.1%172.35K

73.9%488.06K

↓2.17%

↑35.73%

Direct

sunweb.dk

630.79K

34.79%219.46K

65.21%411.33K

↑54.83%

↑40.24%

Direct

hotels.com

604.12K

58.11%351.04K

41.89%253.08K

↓14.76%

↑12.72%

Direct

travelmarket.dk

594.14K

23.74%141.04K

76.26%453.1K

↑26.37%

↑51.87%

Direct

apollorejser.dk

567.99K

28.36%161.11K

71.64%406.89K

↓27.28%

↑14.25%

Direct

getyourguide.com

537.16K

24.94%133.97K

75.06%403.19K

↑39.36%

↑118.43%

Direct

check-in.dk

532.04K

12.76%67.9K

87.24%464.14K

↓39.34%

↑90.69%

Direct

ryanair.com

523.55K

32.14%168.27K

67.86%355.29K

↑18.65%

↓15.33%

Direct

tui.dk

508.78K

43.94%223.55K

56.06%285.22K

↑13.25%

↑27.83%

Direct

flightradar24.com

502.99K

29%145.89K

71%357.1K

↑7.89%

↑3.17%

Direct

tripadvisor.com

485.75K

36.31%176.37K

63.69%309.38K

↑43.52%

↓18.91%

Search

skyscanner.dk

459.95K

44.69%205.57K

55.31%254.38K

↓10.89%

↓12.92%

Direct

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Key Insights on Top Travel & Tourism Websites in Denmark on June 2026

As of June 2026, booking.com leads Travel & Tourism in Denmark with 2.71M monthly visits. Its audience skews desktop-first (50.39% desktop / 50.39% mobile), and traffic is up month over month 21.07% and up year over year 3.12%. rejseplanen.dk holds second with 1.93M visits and a mobile-leaning mix (23.63% desktop / 76.37% mobile), while dsb.dk ranks third with 1.73M visits.

Across the leaders, canariajournalen.no is the most mobile-first (100% of visits), whereas airbnb.com is the most desktop-reliant (68.38%). Momentum favors heathrow.com in the latest month (4,790.07%), while legoland.dk shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 84 of the top 100 sites are direct-led, 10 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Denmark